Move over guys, it’s time to make room for a new wave of design aesthetic as the new IKEA collaborator Bea Åkerlund brings her creative world to life for the international retailer in a new line called, “OMEDELBAR.”
“It’s a collection for the people: a Bea – IKEA mash up,” said Åkerlund. “I wanted it to be fun, relatable and accessible to everyone.”
And fun and accessible it is. Featuring large glass hats, red lip-shaped pillows, 3D-printed hands for decorative jewelry display, and a B-shaped lamp, it’s a collection where goth and glam meet – one that truely captures the essence of her unique and edgy style by allowing a larger audience to enjoy her individuality through her work which often tends to wind up in the hands of a very niche market. Embracing individuality and creativity, it proudly brings her slogan to life and says “BWHO YOU ARE.”
While most might know for her work as a celebrity stylist who’s created for and collaborated with some of the biggest names in the industry: Madonna, Beyoncé, Lady Gaga, and Rihanna to name but a few, she’s now turned the industry of interior design upside down with her award winning style.
Scheduled to be available sometime in March of 2018, it’s a reminder that having an affinity for fashion and style sometimes lends to having to breaking the rules.